Work With Us
ourfamilyvine.com
Brand Partnerships
Let’s build something
real together.
Our Family Vine is a trusted family media brand rooted in real adoption stories, multicultural parenting, and honest storytelling. We partner with brands that care about families like ours.
300K+
Followers
1M+
Monthly Views
60%
US Audience
78%
Female Audience
As Seen On
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Tamron Hall
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Magnolia Network
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Good Day LA
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Family Feud
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About Us
A real family.
A trusted voice.
We’re Jenny and Cesar, a multicultural adoptive family of six in Los Angeles. Our content centers on connection-first parenting, the everyday rhythm of raising tweens and teens, and the honest middle of adoption and foster care.
Our audience trusts us because we don’t perform. We share what’s real, and we only partner with brands that match the values we live at home.
Our Audience
Who’s in the room when you partner with us.
Primary
Moms of tweens and teens
Ages 35 to 54, primary caregivers, overwhelmed but deeply motivated to stay connected to their kids.
Community
Adoptive and foster families
Parents navigating identity, belonging, and transracial parenting. Deeply loyal, research before buying.
Values
Multicultural households
Families who see themselves reflected in OFV’s story. Filipino American, Mexican American, African American roots.
Geography
US-based, majority urban
California, Texas, New York, Florida, and Georgia are top states. Suburban and urban, active on mobile.
Behavior
Saves, shares, and buys
High save rate on practical content. Active in comments. Purchases products recommended by creators they trust.
Platforms
Instagram and TikTok first
Instagram is the primary conversion channel. TikTok drives discovery. YouTube builds long-term trust.
Partnership Options
What We Offer
Sponsored Content
Authentic product integration into real family moments.
Reels, TikToks, YouTube features, and email integrations that feel native to our voice and tailored to your campaign goals.
Brand Ambassadorships
Longer-term partnerships your community will remember.
Multi-month engagements that weave your story into ongoing family life, building familiarity and trust that single posts can’t match.
Speaking and Appearances
Events, panels, podcasts, and on-camera conversations.
Jenny and Cesar bring warmth, candor, and lived expertise on adoption, multicultural parenting, and family connection to every stage.
Trusted By
Brands we’ve worked with.
15 brand partnerships and counting.
Community Impact
We show up beyond the sponsored post.
Our work extends into the adoption and foster care community through ongoing relationships with organizations that serve children and families directly. These partnerships reflect the values we live at home, not just the content we create.
Dave Thomas Foundation for Adoption
Advancing foster care adoption awareness across the United States.
Comfort Cases
Providing dignity and comfort to children entering the foster care system.
Extraordinary Families
Supporting foster and adoptive families throughout Southern California.
Categories
Who We Partner With
Beauty
Fashion
Health and Wellness
Food and Beverage
Travel
Tech
Family Organization
Adoption Resources
“We don’t share perfect parenting. We share what connection looks like in real life, and brands that show up in our home show up in a moment our audience already trusts.”
Jenny Parra, Our Family Vine
Get In Touch
Ready to work together?
Our management team handles all partnership inquiries and will get back to you with availability, rates, and creative ideas tailored to your campaign.